Press Release 

Under the Second Life avatar name Of "HolliVals Allen," Icelandic musician Holli Vals will tour SL from September 10th to October 19th delivering his passionate and expressive sound.

The word 'Reborn' stands for his recent rebirth in music from the sweet and innocent love songs he has been so popular for, into the more aggressive nature of his sound.

Holli Vals Reborn Tour Schedule.
All concerts at 11am SLT.

10th sep - Selene Castle - http://slurl.com/secondlife/Tezzon/210/211/91
14th sep - The Vibe - http://slurl.com/secondlife/Shaea/221/200/25

17th sep - Havens Paradise - http://slurl.com/secondlife/Havens%20Paradise/71/158/32
21st sep - Bikey's - http://slurl.com/secondlife/Alvensleben/76/55/55

24th sep - Blarney Stone - http://slurl.com/secondlife/Dublin/77/79/25

28th sep - The Vibe - http://slurl.com/secondlife/Shaea/221/200/25

1st oct - Club of Passions - http://slurl.com/secondlife/Strigoiu/28/186/75
5th oct - The Note - http://slurl.com/secondlife/Admicile/109/215/27

8th oct - Blarney Stone -http://slurl.com/secondlife/Dublin/77/79/25
12th oct - The Vibe - http://slurl.com/secondlife/Shaea/221/200/25

15th oct - Party Beach - http://slurl.com/secondlife/Scheveningen/4/92/21
19th oct - Crazy Sharks - http://slurl.com/secondlife/Crazy%20Sharks/135/182/28

- The Music -
Holli Vals writes and performs “Funky/punky Blues-Rock” and has been doing so since february 1990. First in various bands, but now he is pursuing his solo career.
Experiments have always been a big part of his sound and big contrasts are never far away.

- Background -
Born and raised in Dalvik, Iceland. A tiny fishermen’s village with incredible nature which nurtured his ever exploring mind every day. Holli has been an avid traveller from his very birth and finds him self most comfortable in new places as often as possible.

- RL Career Milestones -
Holli produced a blues-fusion album with his side project “Blues Band Holli Vals” which was released in 2004 and sold out almost immediately.

In 2006 he promoted a “Global Event” with his former band June Variety and two other local artists and sold out two places at the same time, that is, the concert was broadcasted via the interenet from Denmark to Iceland and both venues were jam-packed with enthusiastic fans.

In july 2007 he commercially released another side project EP called “From Within” which contains his softer side and includes f.x. a lullaby he wrote to his daughter.

- Inspirations  -
Jimi Hendrix, Red Hot Chili Peppers, Santana, BB King, Bob Marley, The Doors, Led Zeppelin, Grant Lee Buffalo, Jeff Buckley, Stevie Ray Vaughn, Pink Floyd, The Beatles, Van Morrison, Mike Oldfield, Squarepusher, Creedence Clearwater Revival, Belle & Sebastian, Neil Young, Bob Dylan, The Motown Sound, James Brown, Jet Black Joe, Deep Purple, Queen, Jamiroquai, Radiohead, U2 and many many more...

- The Future -
Holli is currently preparing his first solo album titled “Cock Rock” which will contain his more angry sound and will likely include the songs “Cold Heart Fuck You”, “Psycho” and “I Like The Way That You Are” which is written about the slutilization growing bigger every day on the internet.
Holli performs regularly inside the virtual world of Second Life (www.secondlife.com) where he has built up quite the following.
He also performs his cock-rock solo act in the real world at various local venues.

Media contact:
HolliVals Allen
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www.myspace.com/hollivals