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General
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Written by Xavier Mohr
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Thursday, 16 August 2007 |
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By Daniel Terdiman If you're like me and Second Life and Burning Man are centerpieces of your existence, then Burning Life is just your thing. This year, for the fifth-straight year, Second Life publisher Linden Lab is devoting some of the virtual world's land for an homage to Burning Man, the annual countercultural arts festival. The idea is to create a temporary zone in which residents can create fantastical works of art that will last for a short period of time and then disappear forever. There's a big sculpture of a man, and a big temple, and at the end, both will "burn." Sound familiar? READ IT ALL AT:
http://crave.cnet.com/8301-1_105-9...
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Written by Xavier Mohr
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Thursday, 16 August 2007 |
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Hannah Hails, a 31-year-old sales executive from Guildford, England, who is hoping to make a go of it as a Second Life interior designer, has posted classified advertisements for the decorating services of her avatar, Mercedes Georgette. “It’s something I have been interested in in real life,” she said. “But I’ve never had the opportunity to put it into full practice.” For now, she’s working on her own 12-sided house, purchased from Creative Excellence, a prefab-house maker, and situated on 16,000 square meters in the Enchanted Paradise sim. A lone bedroom takes up its entire second floor, and most of the third floor is given over to a Moroccan-theme roof deck. READ IT ALL AT:
http://www.nytimes.com/2007/08/09/garden/09second.html?pagewan...
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Written by Xavier Mohr
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Thursday, 16 August 2007 |
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[Editor's Note: I don't normally make comments on reposts, but I have to say that this is a *definite* must-read. Be sure to watch the video too!] By Kamau High NEW YORK One world wasn't enough for Coca-Cola's follow-up to its most lauded commercial in recent years. For the sequel to the Cannes Silver Lion-winning (and Emmy-nominated) "Happiness Factory," Coke engineered a Hollywood-style premiere in Second Life. The Atlanta-based company saw an opportunity to keep consumers hooked on the story of the fantastical characters that populate the animated world and show off the short in front of a global audience. READ IT ALL AT:
http://www.adweek.com/aw/creative/article_display.jsp?v...
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Written by Xavier Mohr
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Wednesday, 15 August 2007 |
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By Guardian Unlimited Another day, another story about Second Life. Excuse me while I stifle a yawn, writes Caitlin Fitzsimmons.
Is it just me, or is everyone totally sick of reading about this supreme piece of Web 2.0 marketing hype? This time it's a story about the Royal Liverpool Philharmonic playing a full-scale orchestra on Second Life. Oh, and a certain cola brand is debuting its new ad at a "premiere" in the Coke Cinema in Second Life. Brands such as Sony, Yell and even Manchester City Council have rushed online to tout their wares on Second Life, the virtual world online multi-player game. Media brands seem to especially love it - from the Daily Telegraph's garden for the Chelsea Flower Show, to Channel 4 and Sky broadcasting within the game, and to The Guardian teaming up with Intel to create a virtual music festival. READ IT ALL AT:
http://blogs.guardian.co.uk/organgrinder/2007/08...
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Written by Xavier Mohr
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Wednesday, 15 August 2007 |
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Abeer Mishkhas,
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AN ARTICLE in the New York Times on the virtual world called Second Life drew my attention to a new phenomenon that is becoming more popular by the day. Second Life is a virtual world, where people sign in and become residents of this new all-virtual world. They join social circles, go into business, play sports and even can create their own hobbies and crafts. In this world you can choose your world, make a new life for yourself and live in a world far away from the sometimes too hectic and stressful real life. It becomes, as the Times described it, a “Utopia” for people. Second Life has meant second chances for lots of people who have joined this virtual world. Some artists have used their virtual character to create art and sell it, managing to reach a success in the cyberworld that they did not manage to achieve in the real world. One of the residents bought an island in Second Life and was selling pieces of land to new residents, after which she became a successful businesswoman. Her virtual self is a beautiful woman who owns a nice pet and has a handsome husband, which is quite different from her reality. She created her own new reality and seems happy with it. READ IT ALL AT:
http://www.arabnews.com/?page=7§ion=0&article=999...
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Written by Xavier Mohr
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Tuesday, 14 August 2007 |
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Second Life is becoming more and more of a mirror of the real world. Real estate, relationships, sex and commerce. Where there's commerce, there are lawsuits. The 3D virtual world now has its first, not-so virtual, copyright lawsuit. Kevin Alderman, owner of SexGen, is suing the avatar (virtual game character) Volkov Catteneo. SexGen changes your Ken and Barbie-esque Second Life avatar in a more anatomically correct models with 3D-rendered genitalia. The software package also adds a collection of "sexy" animations for your avatar to perform. READ IT ALL AT:
http://www.switched.com/2007/08/14/second-life-se...
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