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CMP Technology Strengthens Its Market-Leading Brands & Focuses on Next-Gen Media (News Earthtimes)
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Written by Enniv Zarf
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Wednesday, 13 June 2007 |
Sponsored by: MANHASSET, N.Y., June 13 /PRNewswire/ -- CMP Technology, a targeted media and marketing solutions company, today announced broad-reaching changes to its product portfolio and organizational structure, the latest steps in its ongoing strategic transformation into a next-generation media company. The company is realigning its product offerings around its market-leading brands, putting its online networks at the heart of its operations, expanding its footprint as the largest organizer of b2b technology events and unifying its sales and marketing resources in each of the major markets it serves. The changes include a restructuring of content, audience marketing, production and product development resources to reflect the company's current focus on digital and face to face media.
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