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Stella McCartney & PETA Co-Host 1st Worldwide Virtual Anti-Fur Protest on SL (News, PETA Media)
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Written by Enniv Zarf
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Wednesday, 27 June 2007 |
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Sponsored by:  London -- Stella McCartney and PETA will co-host the first worldwide virtual anti-fur protest on Second Life for one week, starting 12 July.
As a lifelong supporter of animal rights, Stella McCartney has teamed up with PETA, the largest animal rights organisation in the world, to bring awareness to the cause in a peaceful, innovative way. On 12 July at 19.00 (GMT), there will be an outdoor celebration and picnic on a dedicated island, a Stella McCartney-PETA "world" where the protest will take on its own life. Visitors attracted to the event and the ongoing discussion will be able to donate money to PETA from inside Second Life. Visitors will also receive a goodie-bag of anti-fur accessories to spread the message among the 7 million residents of Second Life. READ IT ALL HERE: http://www.peta.org/mc...
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